Marketing Services

Our team comes with full marketing support, including a skilled staff of graphic designers, art directors, copywriters and front- and back-end web developers. We engage potential buyers through a drip marketing campaign to ensure that each lead receives ongoing messaging about the project to build awareness and excitement. Our dedicated team will help you maximize exposure and offer expert advice through delivery of your project.

Traditional Media

GRAPHIC DESIGN
  • Project Logo and Identity
  • Signage
  • Development Book (Floorplans and Renderings)
  • Brochures and Flyers
  • Direct Mail
  • Advertising
Media Planning/Placement
  • Budgeting and Scheduling
  • Ad Placement
  • Ad Production
PR & Communications
  • Press Releases
  • Blogging

Digital Media

ONLINE MARKETING
  • Website Development and Ongoing Maintenance
  • Management of PPC Campaigns
  • Prominent Exposure on DreamTown.com
  • Placement on LuxuryRealEstate.com with over 15,000 worldwide visits daily
  • Enhanced Online Listings at Zillow and Trulia
EMAIL MARKETING
  • Design and Programming of e-blasts
  • Establish highly personalized email drip campaign to all registered leads (min. 6-month duration)
  • Distribution to over 15,000 Cook County brokers, plus Dream Town’s internal systems
  • Email Advertising through Chicago Agent Magazine
social media
  • Target look-alike audiences based on their Dream Town search criteria to serve targeted ads promoting the development
  • Retargeting interested buyers from the development website and event leads across Google and Facebook
  • Create Facebook ad campaigns focused specifically towards users that are looking to buy in the near future or sell and move up
  • Use promoted Instagram posts of renderings or photos to drive people to website